Rie
Toguchi

GBR
GOLDSMITHS LONDON

Rie Toguchi has long been engaged in the theme of contemporary cultural idols in her native Japan. The so-called “J-pop”, which represents the peculiar form of popular music, includes a frenetic fan base, but also a sophisticated system of cultural management and manipulation. The video also notes how these modern cults connect with the feasts and customs of traditional Japan.